Both novelty, quirky nature, technology and practicality for our gift, as a kind of emotional investment, can shorten the emotional distance between people, to facilitate people to communicate in order to reach consensus, and create good business opportunities. And on this basis the formation of China gift industry after decades of development, has made great achievements.
From a global perspective, China has become the world's gifts production base, and Chinese gift market yearly sales growth rate remained at 20% or more. Statistics, the current domestic gift market in total annual demand of about 768.4 billion yuan. The country has nearly 10,000 manufacturing enterprises gifts, the more 100,000 gift dealers, annual production and sales of more than 100,000 kinds of varieties of gifts.
Authoritative institutions predict that in 2012 the domestic market, domestic demand, in particular, will benefit from the implementation of domestic policies and economic structure adjustment, China's gift industry will look vibrant, and the world market downturn gift stark contrast, China Gift Market 2012 sales growth rate will remain at 20%. Thus, in years when the smell has not completely dissipated, gift industry trend has been the rapid development of desire somewhere.
Face 2012 a good gift industry trends, March 14 to 17, "the 25th China Beijing International Gifts, Premium & Houseware Fair Exhibition" will be the theme of a new quality in Beijing China International Exhibition Center comprehensive commenced in the continuation of operational advantages over the previous show, but will show the contents of innovative, expanding marketing tool as the current exhibition's focus.
According to organizers, Reed Exhibitions China group, responsible person, in addition to free shuttle bus to invite thousands of buyers have visited, but also on the northern city of 8 provinces 20 industry buyers visited the purposes of incentives. This will make the show exploded in popularity, but also will bring more business opportunities. Show the same period, about 200 invited talks and a panoramic field of buyers focused industry forums, conferences and exhibitions to promote the rich, merchants and buyers to bring the past is not the same exhibition experience. With humane admission and pre-registration services, the overall number of visitors is expected to exceed 50,000, a record high.
From participating merchants point of view, can not be underestimated lineup. In addition to participating businesses will be successive, but also there will be more new faces, and thus bring more exhibitors more creative products. As Haibo Commodities Trading Company exhibition of products covering home, small appliances, kitchen supplies, outdoor supplies, many of them combining creativity and technology products, such as hanging ironing machine, air purifiers and other creative; Divine magic ring will also be bring the latest technology electronic products, its advanced design concepts, beautiful appearance and three-dimensional experience, will allow viewers to feast on.
The exhibition dedicated to open a specialty shop, which will bring together in Hall 2 from Taiwan, Hong Kong, South Korea, Thailand, Spain and other regions of gifts exhibitors come with domestic enterprises competing against, and the 5th pavilion exhibitors, Gift Fair for the first time to participate in multi-brand, new products will show their creativity to inject fresh blood.
Grasp the true opportunity when challenge
Gifts industry mainly focus on the innovation process, organization, products and marketing four aspects. Among them, the process and organization innovation is the enterprise internal optimization and improve the project and after the adjustment in place can play advantage. In Beijing exhibition "groupon" one-stop purchasing and off-line dual-core service mode, under the drive of ritual giants and fortune 500 companies, across organizations realize perfect docking, for marketing, product innovation, opened the new space.
